Hindustan Times, Jaipur: Thursday, 13 December 2007 : Now, packaged cow dung cakes on sale: NEXT TIME you go shopping for domestic goods at your neighbourhood grocery store, don’t be surprised to find brownish cakes being sold along with soaps and shampoos. After cow urine (Gau Mutra), now packaged cow dung cakes (kanda) are sold in the local markets. In the present age, where consumer is the king, each and every product sell, if marketed properly. These cakes have been launched un- der the brand ‘Gauvar.’ The product has cow dung, water of Ganges river, cow urine, rose water, cow milk, hawan samagri, rose petals, rice grains, cloves, cardamom, guggal, camphor, clarified butter, saw dust of mango tree, itra (essence), tulsi extract, sandalwood powder and sand from cow’s feet, Gau Sena, Jaipur chief Sandeep Gupta said. He said, “The aim of launching pack- aged cow dung cakes are for the welfare of cows.” People abandon cows after they stop giving milk, but if they (people) get money for cow dung, they would not set them loose. The cakes if burnt in homes, would not only purify it but also act as repellent against diseases. Burning Gau var in homes, especially on Tuesday and Saturday, would is good and brings peace, prosperity and good health, Shri Ramdev Gaushala Samiti official claimed. Cow dung (gobar) is used as fertiliser in India and is still in use as fuel in rural hinterlands. It is also used to generate electricity and heat through bio- gas. “In villages, cow dung is used to line the floor and walls of buildings owing to its insect repellent properties and as thermal insulator in cold places,” a Gaushala official said. According to experts, cow dung has mosquito repellent properties and is used by many companies to produce repellents. Modern science acknowledges that the smoke from cow dung is a dis- infectant and an anti-pollutant. Its urine is also used for religious rituals as well as medicinal purposes.